Poor People Turn Off Advertisers

"Our culture is directed towards making things worse" - from Ben Cohen's interview with Matt Taibbi.

"Poverty certainly is something you don't get a whole lot of information about, for the simple reason that poor people turn off advertisers."

"I knew one guy who was doing a story and it involved a murder in a small town in Georgia, and there were a lot of poor people involved who were characters in this story, and they were talking a lot on camera in his version of the story. When he took it to his editors they told him to re-cut the story, and take the poor people out and have him do stand ups instead so that he would be on camera more and the poor inarticulate people would be on camera less. This is something that goes on all the time in the media, and it's not because they have a political bias against the idea that there are lots of poor people in this country, it is just that it is a fact of economic life that when people see wealth on TV, they are inclined to buy more and when they see depressing images, they are inclined to buy less. That's why golf, for instance, is such a popular sport on television because it is a sport where you tend to see lots of upper class people in upper class settings in country clubs, and you'll notice that corresponding advertisements for golf are always luxury cars and luxury perfumes and colognes and those sorts of things. And you can't sell those things when you have a lot of people without teeth on TV, it's just a fact of life. That's why you have that, it's strictly an economic thing."...